Articles in Home | Business | Strategic Planning Title|Newest|Oldest Used Power Generation Equipment Can Ensure Your Cell Towers Have Power Even In A Power Outage  By : Irvin Schneck Within a variety of industries, one thing, more than any other defines that the business, is a commitment to the customers who use their services. This is particularly true within the telecom industry: when cell towers are set up and customers sign up for services, they rely on their telecom company to deliver services they can count on to be available, when they need it most. Please consider the importance of adding a reliable backup power supply to your cell phone tower site. Understanding The Ambidextrous Organization  By : Melih Oztalay Established companies can develop radical innovations - and protect their traditional businesses. The secret? Create organizationally distinct units that are tightly integrated at the senior executive level. Putting Security at Risk  By : Jonathon Hardcastle To survive in a competitive global environment, an organization must provide targeted customers more value than its competitors, as customer value is the difference between all the benefits derived from a total product/service and all the costs of acquiring those benefits. The Marketing Research Challenge  By : Kadence Buchanan Many firms, driven by a need to better communicate with their customers and other stakeholders, recognize that marketing "is not a specialized activity at all. It encompasses the entire business and is necessary for a healthy business. Labor Call To Action  By : Kadence Buchanan A leading member of the Teamsters has called for more activism among members of the labor movement and criticized today's current crop of labor leaders for not sharing the pulse of the working class because they have not risen through the ranks. Introduction to Business Ethics  By : Jonathon Hardcastle Is it possible for an individual with strong moral values to make ethically questionable decisions in a business setting? What affects a person's inclination to make either ethical or unethical decisions in a business organization? Corporate Branding Services And Positioning Your Company Right  By : T J Madigan Are you having trouble getting a committee in your company to create a branding strategy for you? Do you find it a complicated task to come up with effective branding tactics? Does your existing branding campaign fall short of your expectations? Are you at a loss on what to do next? Using Expert-Based Research to Enable Innovation  By : Brian Reuter Research shows that it takes nearly 300 ideas to achieve a single successful product. The challenge to innovate is great, yet most companies struggle through a disjointed process, often stuck in their traditional way of looking at their business. 3 Steps To Creating A Marketing Plan For Your Business  By : Jeff Casmer A marketing plan includes numbers, facts and objectives, but it is not primarily numerical; it is strategic. It is your plan of action - what you will sell, to whom you will sell it and how often, at what price, and how you will get the product to the buyer. Here's a closer look at putting together a marketing plan that works. What Marketing Can Do For You  By : John Pawlett I thought I would clear up some misconceptions about marketing. Selling Your Business - Prepare for the Buyer Visit  By : Dave Kauppi A buyer visit is a very important step before receiving a letter of intent. Do not view it as a simple show-and-tell corporate tour. It is your chance to position your company in the best light to drive purchase price. It is also your chance to gather valuable information on the buyer in order for you to make yoru selling decision. Business Sellers - Beware of the C Corp Asset Sale  By : Dave Kauppi If you are selling your business and it is a C Corp, the tax consequences of an asset sale as opposed to a stock sale can be punishing. All else being equal, push for the stock sale. This article discusses the tax treatment of both transaction forms. Contractor and Home Builder Shows: The Power of Advertising  By : Gaetane Ross Contractor and Home Builder shows are becoming extremely popular among folks who are looking to build their home or are even just slightly considering having one custom-built themselves. Selling A Business - The Eleventh Hour Contract Change  By : Dave Kauppi A last minute change in the terms of a business sale can often cause it to blow up. That is costly and unfortunately far too common. This article discusses how to deal with it. Will a B2B Peer Group Help You Grow Your Business?  By : Wayne Messick Napoleon Hill coined the concept, although I am quite sure it had been around forever, of the "mastermind alliance" in his powerful book "Think And Grow Rich" because he believed from his own experience that a group of like-minded, achievement oriented individuals could dramatically leverage each other's success. Inevitable Change is a Fact of the Business Journey  By : Pj Germain Once there was a time in business when you could experience a change and then return to a period of relative stability. Nowadays, changes occur constantly - one on top of another. Leverage The Power of Your Peers  By : Wayne Messick It seems like we all learn better in groups. In school, from kindergarten to graduate school, you worked on projects in teams or groups. You always seemed to learn more from your peers than when you listened to an instructor droning on about a particular subject. Brooklyn Industries, a Family Business With Style!  By : Wayne Messick "That was the turning point," said Lexy. "We were doing too many things." And she was right, for them retailing provided direct access and input from their customers, daily cash flow, and control of all elements of merchandising and display. Looking to Sell a Healthcare Company - Consider an M&A Advisor  By : Dave Kauppi If you are considering the sale of your healthcare business, engaging an M&A Advisor can help you drive the maximum transaction value with the least amount of risk. The Number One Key for Business Success in the 21st Century  By : Wayne Messick The number one key for business success in the 21st Century is the same as it was at the beginning of recorded business history, it's just easier to achieve now that information is more abundant than ever and high speed Internet connections make it accessible. But just because it's available and does not mean we all take advantage of it. How To Find Link Partners  By : Gaetane Ross Rather than creating a bogus link directory and filling it with 25,000 links, link to partners with pages that are actually indexed by search engines and have page rank. Additionally, ask them for inbound links from their pages that are indexed and have page rank. Both of you will gain more from this exchange. Getting Your Computer Business Ready for High Tech Peripherals  By : James Lowe Here are some soft heavy steps to take before launching your online business to save you some gray hairs Learn How To Create A Sitemap  By : Gaetane Ross A sitemap of a website is similar to the table of contents of a book. Sitemaps are important because it guides web surfers to the particular part of the website they have a point of interest in. With it they would save time following links and get right to the point instead. How To Build An Opt-in List  By : Gaetane Ross Before revealing the secrets of the trades, here are myths and fallacies that need to be cleared before one indulges into building an opt-in list. These marketing misconceptions could pose so much of an obstacle towards your profitting well from your business. Knowledge Is Power: The Search For Accurate Information On The Competition  By : Laura Watkins These days, when it comes to seeking out information, most people turn to their computers to do the work for them. "Surfing the Net" has become a routine way of gathering necessary data, facts, and other such knowledge. [1] [2]

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